Communication and Web Consulting for ZooKeep, a Next-Generation HR Tech Startup Going Global from Day 1

View Website of ZooKeep

ZooKeep is an HR tech startup that, although it originated in Japan, has been global from Day 1. For companies ranging from large enterprises to startups, it provides in one stop the combination of technology (a multilingual next-generation applicant tracking system that lowers hiring costs) × recruiting consulting and outsourcing services.In this project, aiming to acquire leads, we renovated the website to strengthen the foundation for inside sales. Based on research into competing ATS (applicant tracking system) providers, we redesigned the USP (Unique Selling Proposition), and built a site structure that enables effective lead generation.