Property Agent Corporate Site: The Real Estate Agent Chosen by the High-End Market
Credits
Client: Property Agent
Agency, Creative Direction, Producer: kome inc.
Producer, Direction: Yusuke Yamanaka (kome)
Producer: Hikaru Shiiki (kome)
Project Management: Yoneo Yonezu (kome)
Marketing / Web Direction, Information Architecture: Tsubasa Yasuda (Number X)
Art Direction, Design: Chiharu Kodama (ium)
Design: Ryosuke Mochizuki (ium), Kumi Sakai (ium)
Technical Direction, Front-end Development: Shirabe Yoshizaki (5ive)
Interaction Development: Takumi Hasegawa (unshift)
Front-end Development: Aya Nakajima (5ive), Ryuichi Adachi (5ive), Mimu Nakandakari (5ive)
Photography: Tameki Oshiro
Creative Management: Fukiko Daigo (ium)
Agency, Creative Direction, Producer: kome inc.
Producer, Direction: Yusuke Yamanaka (kome)
Producer: Hikaru Shiiki (kome)
Project Management: Yoneo Yonezu (kome)
Marketing / Web Direction, Information Architecture: Tsubasa Yasuda (Number X)
Art Direction, Design: Chiharu Kodama (ium)
Design: Ryosuke Mochizuki (ium), Kumi Sakai (ium)
Technical Direction, Front-end Development: Shirabe Yoshizaki (5ive)
Interaction Development: Takumi Hasegawa (unshift)
Front-end Development: Aya Nakajima (5ive), Ryuichi Adachi (5ive), Mimu Nakandakari (5ive)
Photography: Tameki Oshiro
Creative Management: Fukiko Daigo (ium)
A renewal of the corporate site of Property Agent, a real estate agent that leads DX in real estate and is chosen mainly by high-end clients thanks to its thorough customer focus. We reorganized the information structure that had become complicated through years of operation, as well as the business structure that differs by target audience, aiming for branding and marketing to coexist. In this project, working with kome, which produced and led the website production including OOH advertising, we handled marketing and SEO design, IA (information architecture), web direction, and editing, including SEO-conscious information architecture and UX design for lead acquisition.